Pressrelease

Faye Toogood´s The Puffy Lounge Chair is the Born Classic winner for 2021

The Puffy Lounge Chair has won the Born Classic prize for future design classics, awarded jointly by Stockholm Furniture & Light Fair and Bukowskis. The Puffy Lounge Chair was designed by Faye Toogood for the interior design brand Hem. Bukowskis’ experts Eva Seeman, Björn Extergren and Jonatan Jahn made up this year’s jury.

In 2019 Stockholm Furniture & Light Fair established a new design award – Born Classic – in collaboration with the auction house Bukowskis. The award goes to a new product with the qualities to make it a design classic of the future. The product must be created by a designer, or made by a producer, from Scandinavia.

This year’s winner is the Puffy Lounge Chair, by the experimental and unconventional star of British design Faye Toogood, whose creative breadth ranges from interior design via furniture and ornaments to clothing. The Puffy Lounge Chair was designed for the Stockholm-based interior design brand Hem.

Jury’s statement:
“While the design of this year’s Born Classic winner is firmly rooted in our age, we believe the designer has created a future classic. With both aesthetic and material qualities, we are confident that this piece of furniture is going to be appreciated for a long time to come. This acclaimed armchair has already enjoyed a warm reception and been widely shared on social media, which is even more reason to think that this is a Born Classic.”

Other nominees for Born Classic 2021:

Pierre Sindre, ‘Ono’, Källemo
“With clear inspiration from Japan, but also from Gerrit Rietveld’s ‘Military Chair’ and Sven Markelius’ ‘Orkesterstol’, Sindre has created a chair with refined lines and superbly elegant craftsmanship. The character of the chair also has a hint of John Kandell, who remains part of Källemo’s soul, which is what makes this chair a prime candidate.”

Jenny Nordberg, ‘Accumulations’, Olsson & Gerthel
“As auction specialists, we love the ambitious recycling process that led to this brilliant product. And now, through successful collaboration, the lamp is going into small-scale production in Sweden. This is a shining example of Nordberg’s thoughtful design process and of how designers can nudge the design market towards more circular production. The result is a lamp that stands out as a modern take on the Castiglioni brothers’ classics ‘Arco’ and ‘Livio’.”

Johan Ansander, ‘Maximus’, Blå Station
“First impressions catapult us back to the 1970s Italian design of figures such as Joe Colombo and Vico Magistretti, and perhaps even Finn Eero Aarnio’s ‘Pony’. The look of the chair suggests a cast synthetic material, which is why the lovingly crafted wood finish comes as such a surprise. As the name Maximus suggests, the armchair demands maximum wood crafting expertise and, with its locally produced materials and high-quality execution, the armchair is a popular new addition to Blå Station’s line.”

Peter Andersson, ‘Corso’, Lammhults
“This is an updated version of Erich Dieckmann’s iconic Modernist seating. As admirers of the Functionalist aesthetic, we love the lines and look of ‘Corso’. Cleverly chosen materials, quality craftsmanship and Lammhults’ sustainability commitment all helped to secure the nomination.”

Previous winners
2020: ‘Ettore’, a table designed by Åsa Jungnelius and produced by Källemo
2019: ‘Mirror’, designed by Front and produced by Swedese

The expert jury members from Bukowskis:
Björn Extergren is a Specialist in Antique Furniture, Decorative Arts and Asian Ceramics and has a long background in furniture renovation and interior design.
Eva Seeman studied at Christie’s in London and has worked at Bukowskis since 1987. She is currently Head Specialist in Design and 20th–21st Century Works of Art.
Jonatan Jahn works at Bukowskis as a Specialist in Design and 20th–21st Century Works of Art and has extensive experience from MoMA in New York and Nationalmuseum in Stockholm.

For more information, please visit www.stockholmfurniturefair.com or contact:
Sanna Gebeyehy, Concept & Product Owner, +46 76 032 81 31, Sanna.Gebeyehu@stockholmsmassan.se
Jonatan Jahn, Design Specialist at Bukowskis, +46 70 392 88 60, jonatan.jahn@bukowskis.com